1.4.4.3. Accellerating MLM

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So what? how do we use our analysis to get better results?

MLM then sits between the extreams of direct sales and Ponzi. It is a balance of both crucial elements, of making actual sales while recruiting other distributors, that generate sales and downline. Consequenntly, the compensation plan should be desinged to promote that balance of sales and recruiting behaviour. Note that the above model has not included the product manufacturer, but solely concentrated on the distribution network. Of course, the manufacturer does have their own environment, competences and values, but for this analysis their actions are simply regarded as being to make things to generate a profit. They are somewhat outside the actual MLM shcheme, rather chosing network distribution as being more effective for their product than standard advertising. When first introduced to the plan, new distributors will of course be made aware of the residual income aspect as making money without having to make additional sales is desireable. However, in the beggining, and before becominng clued up enough on the plan, making direct sales and receiving direct commission is needed.

network analysis

duplicating effort; time compounding

 

cliology – how can we ramp up the ideas over the red line

sales

other areas (pioneering cliome)