?Triangles

Triangles

So now we have 3 points on our triangular shaped noam: (σ) sigma (ρ) rho and nu (ν), corresponding to stimulus, response, and values.

^ρ_νV)^σ

I admit, this is something of a rehash of a general systems model and I will incorporate feedback and so on later. Simply replacing labels does not add anything,  so what is the point? Well, it is meant as a model for a specific engineering purpose. A map, or model, is useful where it highlights salient features but suppresses the superfluous, otherwise, they can be bewildering. The aim of this model is to provide an intuitive visual calculus for rapid apprehension and manipulation of memes. It takes the perceptual position of looking at another person and their memes. The reading direction in the west is left to right which reflects the way we think of time and order. Consequently, watching someone else read it would seem, from our view, they go right to left. The sigma rho positioning on the triangle emphasises that we are viewing someone else’s memes and not our own; a stylistic point raised previously.

Rather than providing exacting definitions, the noam model confers some flexibility. Other interpretations are available. With a bit of fudging it becomes possible to superpose “means, motive, and opportunity” of “ready, willing, and able” as these convey the spirit of a noam perhaps more than even the systems model does.

I’ve noted previously that it is useful to break down the points to arrive at a deeper understanding. Kipling had six honest serving men; well the idea goes back to Rome, where they listed seven. These are re-mapped onto the noam points using my terms.

• 3W: Where, when, who (with) as sigma which signals location, time, and social context as triggers for meme activation.
• V: Why as nu is about the reason for action, it is the underlying value or purpose, as indicated within the meme/noam that a behaviour serves.
• 3M: Mission, method, means as rho provide what to do (behaviour to engage in), how to do it, and what resources would be required to effect action.

Illustrated, this gives us a 3M-V-3W structure which is another contrivance, but is at least memorable.

^3M_νV)^3W

With these principles laid down, I can now begin to discuss the lines between the points, conjoint noams, containers, and other components and constructs, to build both a taxonomy and engineering model of memes.